I used to be a Rogers cable subscriber. Yes, even though–kind of like now–I don’t actually watch a whole lot of content strictly on TV. And every so often, something happens to remind me why it is I pretty much won’t be returning to them for anything but the absolutely necessary any time in the near future. This week, it’s their response to the coming availability of netflix streaming in Canada this fall.
They have apparently decided, because God forbid anyone actually want to use their internet connection for more than just the basics, no one actually needs 95 GB/month of bandwidth (it used to be unlimited). So they’re lowering it to about 80 GB/month instead. For the same price. This isn’t an out of character response from Rogers by any means–when they launched their own online video on demand service at the end of last year, they did the same thing with a twist. Rather than lower the bandwidth cap when they launched that service, Rogers decided that, even though it was a service administrated and maintained by them, it would not be exempt from the bandwidth limitations the company imposed on its internet customers–thus making fairly sure people like me kept doing what they were originally doing to get a hold of TV content online, since there wasn’t a whole lot of benefit to doing it any other way.
Hey, Rogers? I kind of suspected I’d be doing the right thing when I told your telemarketting rep earlier to take your internet service and shove it right up your ass. Thanks for proving me right. Now, if you’re done completely screwing your customers, I’m still waiting to have that conversation with you. Not holding my breath, just waiting.